Thursday Lecture Series: Hide and Seek

Animal Spirits Revisited: Toward an Affective History of Captialism

Thursday, The Heyman Center

Professor Lears’s talk aimed to broaden and deepen the concept
of “animal spirits,” which John Maynard Keynes used to identify
the visceral urges motivating investors. Keynes challenged the
rational actor model of classical economics, and Lears pushed
the challenge further, to propose a historical framework for understanding
the relationship between capitalism and emotional
life—on the shop floor as well as the trading floor, for workers as
well as managers.